Monthly Archives: October 2010

Decorating Den Makes A Difference

For years I have been touring the “to-the-trade-only” Home Furnishings Market in High Point, North Carolina.  At the recent fall Market I read an interesting article in a trade publication highlighting a situation that I encountered as a woman owner of a model home interior decorating company.  It is the tendency by predominantly male owners and sales reps in the showrooms to treat female interior decorators differently than their male stocking dealer counterparts.  However, I began to see a difference in their attitude 26 years ago after joining Decorating Den.

 In part it was due to the volume of business that Dec Den as a group is capable of giving to suppliers of home furnishing products.  More recently with so many furniture stores going out of business, vendors have a renewed appreciation for what our independent interior decorators add to their bottom line.


There is nothing like touring the showrooms with a group of my design colleagues.  In the past I have walked the Market by myself.  I have also toured it with my husband Jim, but that is about as exciting to him as sitting in a duck blind is for me.  As part of Decorating Den’s Market Days this October in High Point we attended special classes, were given private tours of showroom and factories, and were treated to luncheons and cocktail parties by our vendors.  For me, surveying the miles and miles of space with kindred spirits while sharing our excitement over new trends and products enhances the pleasure of what essentially is our job.  The benefit for Dec Den clients is that they work with the best informed interior decorators in North America.

*Pictures and Trend Report from High Point to be posted soon…



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